Now showing items 1-20 of 31

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      The characteristecs of Power Influencers toward  Purchasing Decision of Customers in Thailand Cafes 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Kullanard WORRARATKRITTIKORN; กุลนาถ วรรัฐกฤติกร; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 1/7/2022)
      The research aims to 1) examine the level of perception of Power Influencers’ characteristics and their influence in consumers’ decisions in using cafés in Thailand 2) study the characteristics of Power Influencers that ...
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      CONFLICT AND SATISFACTION IN WORK THAT EFFECTA PERSON'S DECISION RESIGNATION FROM WORKOF A POWER PLANT IN RATCHABURI 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Rungrawe SUBKRIANGKRAI; รุ่งรวี ทรัพย์เกรียงไกร; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 26/11/2021)
      The purposes of this study were to examine the level of workplace conflicts, job satisfaction and intention to resign from a position in a power plant of Ratchaburi, to investigate the workplace conflicts that influenced ...
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      Conflict Management Affecting Learning Organization of Krung Thai Bank Public Company Limited at Central Region Thailand 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Waranya KLOUWPID; วรัญญา กลัวผิด; Amarin Tawata; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 17/8/2018)
      The objectives of this research were to study: 1) the conflict management and the state of learning organization of Krung Thai Bank Public Company Limited, and 2) the conflict management in aspects of collaboration, and ...
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      CONTINUOUS QUALITY IMPROVEMENT AFFECTING INNOVATIVE BEHAVIOR OF MEDICAL EMPLOYEES IN PRIVATE HOSPITAL AT BANGKOK AREA 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Rujires NHUNNAK; รุจิเรศ หนุนนาค; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 10/7/2020)
      The purpose of this research was 1) to investigate level of quality management system in part of continuous quality improvement operated by quality circle Plan-Do-Check-Act and innovative behavior of medical employees in ...
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      The Effect of Workplace Bullying towards Job Performance through Organizational Citizenship Behavior 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Pitchapa BOONNASA; พิชชาภา บุญณสะ; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 2/7/2021)
      This research aims to investigate 1. the level of workplace bullying, organizational citizenship behavior, and job performance of academic support employees at Silpakorn University 2. the influence of workplace bullying ...
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      Factors Affecting Decision Making to invest in Digital Salak on MyMo of the Government Savings Bank Customers 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Nuengruethai CHAIYALA; หนึ่งฤทัย ไชยลา; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 18/6/2021)
      The purposes of this research were 1) to study the level of marketing communication, technology acceptance and decision making to invest in Digital Salak on MyMo of the Government Savings Bank customers 2) to study marketing ...
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      Factors affecting decision to purchase 7-seater personal car  auction license plates of consumers in Nakhon Pathom Province 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Disorn BUAWECH; ดิศรณ์ บัวเวช; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 26/11/2021)
      This research aims to investigate levels of attitude, numerology, online marketing communication and purchase decision, and factors affecting the decision of consumers who purchase 7-seater personal car on auction license ...
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      FACTORS AFFECTING DECISION TO USE SKYSCANNER APPLICATIONOF THAI TOURISTS IN BANGKOK 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Pattiya LUEMORN; ภัททิยา ลือมอญ; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 26/11/2021)
      The objectives of this research were to investigate 1) level of decision used service, technology acceptance and quality of electronic services. 2) the acceptance of technology that affects decision used service and 3) ...
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      Factors Affecting Demand for Working Extention After Retirement of Senior Civil Servants 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Weerawan KAEWSAI; วีรวรรณ แก้วใส; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 18/6/2021)
      The purpose of this research consists 3 aspects. 1) Study demand for working extention after retirement of senior civil servants if there is an extension of the retirement age. 2) Compare demand for working extention after ...
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      FACTORS AFFECTING INTENTION TO USE ELECTRONIC SERVICE VIA MOBILE BANKING OF GOVERMENT SAVING BANK IN RATCHABURI PROVINCE  

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Nattapol SUTTISAKSRI; ณัฐพล สุทธิศักดิ์ศรี; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 18/6/2021)
      The purpose of this paper was to identify the main factors that influence the usage. The samples of this Factors affecting intention to use electronic service via mobile banking of Government saving bank in ratchaburi ...
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      Factors Affecting Intention to Use Payment Services by QR Codes of Retailers 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Orawan NIYOMMANGMEE; อรวรรณ นิยมมั่งมี; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 10/7/2020)
      The purposes of this research were 1) to study the level of technology acceptance, marketing communication and intention to use the payment service via QR Code of retailer merchants 2) to study the factors of technology ...
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      FACTORS AFFECTING TO PURCHASE BEHAVIORVIA E-COMMERCE SYSTEM OF UNDERGRADUATE STUDENTS IN AMPHUR MUANG,NAKHON PATHOM PROVINCE 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Sirinthip LUANGSUDJAICHUN; ศิรินทิพย์ เหลืองสุดใจชื้น; Amarin Tawata; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 12/7/2019)
      This quantitative research mainly studies  consumer  behavior, marketing mix,  the opinions of Undergraduate Students in Amphur Muang, Nakhon Pathom Province on e-commerce credibility  and studies e-commerce credibility ...
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      Factors Affecting Trust of E-Marketplace in Thailand 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Kacheenuch SAWASDINAM; ขจีนุช สวัสดินาม; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 17/8/2018)
      The objectives of this study were four; 1) To study the degree of e-commerce website elements 2) To study the degree of perceived e-commerce which was e-marketplace reputation 3) To study the degree of e-marketplace trust ...
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      FACTORS INFLUENCING CLOTHING PURCHASING DECISION IN BOBEA AREA OF RETAIL BUSINESS 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Patipa PETSIRI; ปฏิพาร์ เพชรศิริ; Amarin Tawata; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 17/8/2018)
      The objectives of this quantitative research were to study: 1) the effect of factors of retail business characteristics on purchase decision process in Bo-Be market, Bangkok, and 2) marketing mix factors, 7P’s, affecting ...
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      Factors Influencing Innovative Behavior of Employees in Matichon Publish Limited Company 

      Collection: Theses (Master's degree) - Business Innovation Management/ วิทยานิพนธ์ – การจัดการนวัตกรรมทางธุรกิจ
      Type: Thesis
      Thanyaporn PARKKOO; ธัญพร ภาคคู; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 1/7/2022)
      This study aimed to investigate factors affecting innovative behavior of employees in Matichon Public Company Limited. It was survey research. The data collection was done by using questionnaires with 260 employees of ...
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      Followship Affecting Work Efficiency of Departments under the Ministry of Higher Education, Science, Research and Innovation 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Weerachet MANGWANE; วีรเชษฐ์ มั่งแว่น; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 10/7/2020)
      The quantitative research aims to investigate levels of followship and work efficiency and to study followship affecting work efficiency of the departments under the Ministry of Higher Education, Science, Research and ...
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      The influence of Integrated Marketing Communication and Website Credibility toward Customer's Trust in the E-Marketplace of the OTOP Product 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Piyapong SATJAPITAK; ปิยพงษ์ สัจจาพิทักษ์; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 17/8/2018)
      The research aims to study the influence of Integrated Marketing Communication (IMC) and website credibility toward customer's trust in the E-Marketplace of the OTOP product. Regarding to, trust in the E-Marketplace is the ...
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      MOTIVATION AFFECTING INTENTION TO LEAVE OF EMPLOYEES IN THE HEAD OFFICE OF A COMMERCIAL BANK 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Sanhajutha CHOMPUNUCH; สัณหจุฑา ชมภูนุช; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 18/6/2021)
      The research aim to investigate 1) the level of work motivation, both motivation and hygiene factors, and the intention to leave, 2) mean differentiate of demographic factors affecting the intention to leave and 3) work ...
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      Omni Channel Marketing Affecting the Purchase Decisions  from Suan Dusit Home Bakery 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Chatchaporn KLANGCHOM; ชัชฌาพร กลางโฉม; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 26/11/2021)
      This is a quantitative research that aimed to study 1) the customer behaviors in purchasing products from Suan Dusit Home Bakery, 2) the levels of elements of Omni Channel Marketing and the levels of purchase decision from ...
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      OPERATIONAL FACTORS INFLUENCING DEVIANT BEHAVIOR AT WORK PLACE THROUGH WORK STRESS. A CASE STUDY OF EMPLOYEES OF THE GOVERNMENT SAVINGS BANK AT THE HEAD OFFICE 

      Collection: Theses (Master's degree) - Business Administration / วิทยานิพนธ์ – บริหารธุรกิจ
      Type: Thesis
      Kittanai JUNTATIPPAWAT; กฤตนัย จันทาทิพวัฒน์; AMARIN TAWATA; อมรินทร์ เทวตา; Silpakorn University. Management Sciences (Silpakorn University, 12/6/2020)
      The purpose of this research is to investigate operational factors that influence deviant behavior in a workplace through work stress of employees of Government Savings Bank in the head office. The samples were 399 ...


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